Press
Jessica Adanich is the founder and strategic creative director of DesignPod Studio, with over 20 years in brand development and design. Her work spans tactical industries, national consumer brands, conservation initiatives, and founder-led organizations.
Jessica speaks and writes on brand strategy, creative execution, leadership in evolving industries, and building purpose-driven businesses in the age of AI.
Her insights have been featured in interviews, podcasts, and industry discussions focused on clarity, positioning, and long-term brand growth.
Interested in featuring Jessica for a podcast, publication, or event?
We welcome thoughtful collaborations.
Please reach out via our Contact page to inquire about interviews, speaking engagements, or media opportunities.
April 15, 2026
What's Working Podcast: Jess Adanich | DesignPod
In this episode of the What’s Working Podcast, Jimmy Nash speaks with Jess Adanich, founder and CEO of DesignPod, who shares insights on integrating design and marketing strategies, the power of storytelling, and leveraging AI responsibly. They also discuss the importance of authentic branding, effective delegation, and community involvement for the yearly Sharkapalooza event in Clearwater, FL, where artists, conservationists, and ocean fans come together to share their love of sharks and the sea.
March 25, 2026
OCEARCH After Hours: Art, Sharks & Shifting the Narrative
Join OCEARCH After Hours with Chris Fischer, founder of OCEARCH, and Jessica Adanich, founder of Sharkapalooza and creator of Fuzzy Sharks, as we explore how art is changing the way people see sharks. From shifting fear to building connection, this conversation dives into how creativity and science work together to support shark conservation.
March 18, 2026
Print HERStory Month 2026: Jessica Adanich
#PrintHERStoryMonth 2026: Jessica Adanich; Founder, CEO, Executive Director; DesignPod Studio, Fuzzy Sharks, Sharkapalooza
“Making your move means building what doesn’t exist yet, shaping strategy, and leading instead of waiting to be invited into someone else’s vision.”
March 10, 2026
Guns, Sharks & Authenticity, 33 Conversations Podcast
Many founders feel pressure to simplify themselves.
Pick one industry.
One identity.
One story that makes sense.
But real entrepreneurship rarely works that way.
In this episode, Jessica Adanich shares how she built a design agency serving the firearms and tactical industry while simultaneously launching an art-driven shark conservation movement.
The conversation explores what happens when founders stop trying to fit inside a single identity and instead build businesses around who they actually are.
Key themes include:
• Founder identity and authenticity
• The illusion of financial security
• Entrepreneurship and personal evolution
• Building mission-driven businesses
• The emotional reality of starting something new
This episode is for founders, creators, and builders who feel pulled in multiple directions and wonder if something is wrong with them.
It isn’t.
Sometimes the most powerful path is the one that doesn’t make sense to anyone else.
March 10, 2026
Pinellas Podcast Live with Sharkapalooza Founder & Executive Director Jessica Adanich
In this episode of the Pinellas Podcast, host conversations dive into Sharkapalooza, a new festival bringing together art, education, and ocean conservation. Founder and Executive Director Jessica Adanich shares how Sharkapalooza started, why sharks are essential to healthy oceans, and how creativity and community can help change public perception about these misunderstood animals. Sharkapalooza is more than a festival — it’s a growing movement that connects artists, scientists, conservation organizations, and the public to inspire action for our oceans.
Season 2 Available Now
Tactical Business Coaching Series
Tactical Business Coaching is a new podcast hosted by Jess Adanich and Coach Rex Enriquez—blending tactical leadership, brand clarity, and real-world business strategy. Together, they break down what it truly takes to build a brand and a business with purpose: mission, identity, discipline, and intentional design.
February 4, 2026
ActionCOACH Presents Jessica Adanich of DesignPod Studio
John Mulligan from ActionCOACH interviews Jessica Adanich of DesignPod Studio, DesignPod Tactical, and Fuzzy Shark.
January 11, 2025
It’s Not Just a Logo, It’s Your 24-Hour Salesperson
If you think branding starts and ends with a logo, we need to talk.
In this conversation, with Jessica Adanich, an award winning designer, brand strategist, and founder of DesignProd Studio, I dug into what really makes a brand work and spoiler alert, it has very little to do with what you personally like. We talked about why branding gets messy, where business owners go wrong, and how to build something that actually connects with the people you want to serve.
December 11, 2025
Turning Design Dreams Into Reality
In this conversation, Jessica Adanich shares her journey of starting her own agency, highlighting the challenges she faced, particularly in sales, and the mindset that helped her navigate these obstacles. She emphasizes the importance of a positive attitude and the willingness to learn and adapt in the entrepreneurial landscape.
November 27, 2025
Why Knowing Your Audience Beats Trend-Chasing Every Time
What if the problem isn’t your logo, but the foundation under it? We sit down with brand strategist Jessica Adanich to explore how real positioning, consistent visuals, and honest storytelling turn a business from forgettable to first choice. Adanich’s journey from sculpture and glass blowing to leading marketing at Mace, then launching Design Pod Studio, sets the stage for clear, field-tested advice: Branding is the sum of every touchpoint, not a mark on a shirt.
October 22, 2025
Story & Lesson Highlights with Jessica Adanich of South Tampa
In this feature, Jessica shares her journey as a designer, entrepreneur, and founder of DesignPod Studio, offering insights on creativity, resilience, and what it takes to build a meaningful brand. She reflects on lessons learned along the way and the passion that drives her work.
October 20, 2025
Beyond the Logo: How Strategic Design Grows Your Business | Jessica Adanich
Is your brand's design working for you or against you? Award-winning designer and CEO Jessica Adanich reveals how strategic design builds customer trust and drives real business growth. Learn the key components of a powerful brand that stands out in a crowded market, even on a tight budget.
September 20, 2025
Building a Design Agency with Integrity with Jessica Adanich
In this conversation, Jessica Adanich shares her unique journey from studying automotive design to becoming a successful entrepreneur with her design agency, DesignPod Studio. She discusses her passion for branding, creative problem-solving, and her commitment to ethical business practices.
July 3, 2025
Jess Adanich discusses Fuzzy Sharks, the 50th Anniversary of Jaws & conservation from a shark's POV.
Interview with Roger Miller on Tues@7.
June 18, 2020
Ep 021 - An Untraditional Design Agency with a Cause - with Jess Adanich
Interview with Jim Cermak on BizFire Business Spotlight.