As we step into 2026, I’ve been thinking a lot about movement. Not the rushed, chaotic kind—but intentional movement. The kind that comes from clarity, confidence, and knowing where you’re headed.

As we close out the year, I wanted to send a holiday message that feels a little more us — creative, personal, thoughtful, and just a bit unexpected.

Seven years of growth, grit, creativity, reinvention, late nights, big leaps, small steps, and everything in between. Running a business is one of the hardest—and most rewarding—things I’ve ever done. And as I look back on these seven years, here are the seven lessons that have shaped me the most.